Upstream Works Wins Gold Globee® Award for Innovation

posted on September 18, 2025
Upstream Works Wins Gold Globee® Award for Innovation

We’re excited to share that Upstream Works has been recognized with the Gold Globee® Award for Innovation in the Digital Customer Service Innovation category.

The honor was awarded for AgentNow, the company’s on-demand customer service solution, which provides real-time access via smartphones, tablets or kiosks to uniformed agents able to provide video, voice, or chat support. In the event of a travel disruption or when on-site customer support is strained, AgentNow allows businesses in travel, hospitality, retail and countless other industries the ability to immediately scale its support to consistently deliver an exceptional customer experience. The solution is already being used by United Airlines with other air carriers coming online soon.

What the Company Said

“We are incredibly proud to receive the Gold Globee® Business Award for Digital Customer Service Innovation,” said Janice Keay, VP, Marketing at Upstream Works. “This recognition is a testament to our team’s dedication to developing solutions that empower our partners and customers to deliver outstanding customer service. AgentNow is designed to meet the evolving needs of today’s digital consumers, offering a flexible and efficient way for customers to connect with agents when and how they prefer.”

Why It Matters

The 17th Annual Globee® Awards for Innovation, also known as the Golden Bridge Awards®, celebrate organizations worldwide driving industry transformation. Unlike many programs, winners are determined solely by independent industry judges ensuring that AgentNow’s recognition is based on proven innovation and measurable customer impact.

This achievement highlights Upstream Works’ leadership in real-time, omnichannel customer engagement, enabling brands to stay responsive when it matters most. With instant QR code or weblink access, no downloads required, and AI-powered agent assistance, AgentNow is setting a new standard for digital customer service.

Want to Learn More?

Check out the full listing on the Globee® website: https://credential.globeeawards.com/3bdd6e11-d9e9-4f5a-80a7-2b135127ec21#acc.ZNogVnY5

Want to earn recognition for you innovation?

Explore how Escalate PR helps innovative companies like Upstream Works earn recognition in top industry awards and drive visibility in key markets.

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FAQ’s

What is AgentNow, and why did it win the Gold Globee Award?

AgentNow is Upstream Works’ instant customer experience solution, providing on-demand video, voice, and chat support without app downloads. The platform won for its innovation in digital customer service, helping brands like United Airlines deliver seamless real-time support.

How does Escalate PR assist with award submissions?

Escalate PR manages the entire award submission process on behalf of clients, from researching the right opportunities to drafting compelling entries and submitting them for consideration. Our senior team ensures that each submission highlights measurable impact, industry leadership, and innovation, increasing the likelihood of recognition in competitive award programs.

How does Escalate PR help B2B tech companies like Upstream Works?

Escalate PR drives visibility by aligning PR strategy with sales and marketing goals. From award submissions to media outreach, Escalate ensures clients like Upstream Works are recognized as industry leaders in AI, SaaS, customer experience, and beyond.