Leading the Conversation about Employee Experience
The Objective
Leverage key Simpplr executives and research to highlight Simpplr as a leader in the employee experience conversation, particularly as it relates to AI, remote and hybrid work in a post-pandemic world.
The Strategy
The Escalate PR team was tasked to garner media attention around the common thread between employee experience and the changing work environment. Utilizing Simpplr owned research and stats to support the story, the Escalate team engaged with business, HR and HR Tech media to provide thought leadership content through a series of 1:1 interviews, podcasts and contributed articles highlighting the intersection of AI in the workplace, Anywhere Work and the Future of Work.
