Media, Analyst & Influencer Relations
Stakeholder communications in the current multimedia climate are met with unprecedented challenges. Shrinking newsrooms, limitless content, opinion-driven journalism and an overall erosion of trust has turned the traditional hurdles of securing prominent coverage in desired outlets into mountains.
Agencies tend to rely on generic pitches and a waiting game, one carried out by junior staffers who don’t yet possess legitimate relationships or the ability to “counter-punch.” Escalate PR leverages the experience of our veteran team to develop a media relations strategy, stressing the importance of tailoring our pitches to individual reporters and industry influencers and addressing their specific coverage areas. What sets us apart from traditional agencies is a combination of deep sector knowledge and real relationships, qualities that exist at traditional agencies but don’t often make it into the trenches.
Some organizations prioritize “clips.” We are dedicated to achieving impactful coverage. If you’re seeking a comprehensive strategy for media coverage and increased brand awareness through influencer and analyst relations, our team at Escalate is here to deliver key insights, counsel, and creativity. Reach out to us today to learn how our unique approach to media, influencer, and analyst relations can elevate your brand to new heights.