We are all BIG Agency exPats, who ran monolithic accounts that turned like a battleship, and were as nimble as a dancer wearing goalie pads.
We enjoyed the fancy titles, worldly perks, and had the multi-layered staff, with young professionals fresh out of school charging our clients hundreds of dollars an hour to edit mailing lists. We made a lot of owners a bunch of money, but never truly felt great about it. We had titles like Executive Vice President, Group Manager, Regional Assistant to the Vice President. Meh.
Now we are an agile group of skilled pros working virtually with a desire to do right by the clients we choose to work with. We are not the PR firm for everyone, and we’ll let you know if the fit isn’t right, the style is out of touch, or the arrogance is too much. We are not the PR firm for everyone because, no matter how many groups, divisions, specialties, and “focus” the big firms try to carve themselves into (to cater to every client, every dollar) there is no one size fits all solution to effective communications.
If we can’t get your attention, how will we EVER get the attention of your target audiences? To do it effectively, we need access to you, to the guys who push the buttons, make the decisions, and have skin in the game–just like us.
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