About Escalate PR
We're a Boston-based, integrated communications and technology public relations firm with a full suite of capabilities.
Why Choose Us
We don’t do transactional business; our clients are our passion–and we’re serious about the relationship we have with each.
The Escalate team is made up of seasoned pros from across the communications spectrum, but the firm itself is relatively new, so we have something to prove every day.
Our success is predicated on our clients’ success.
We bring passion, creativity, scrappiness, and smarts to your business.
We’ve chucked the high overhead and junior staffers to build a nimble, boutique consultancy of senior communications pros with all the capabilities of big-name firms, without the big name bloat.
We’ve worked with some of the most recognizable global technology brands and launched scores of innovative, emerging-growth companies. Escalate is unique in its ability to adapt to changeable client workloads with a fixed, core team that scales on-demand to absorb busy campaign cycles while maintaining consistent costs. The result is straight-up great results with a laser focus on exceeding client goals – no fluff, no wasted cycles.
Our Team
Partner, Founder
Joel Richman
Joel has spent more than 20 years building award-winning visibility campaigns for companies across a broad spectrum of industries, from startups to publicly-traded enterprises. His unique perspectives result in customized brand visibility programs designed to exceed strategic goals. Past and present experience includes hardware manufacturers; open-source software and services; autonomous technologies; enterprise software; AI and machine learning; cloud/SaaS providers; consumer-oriented clients, as well as advertising, social web, marketing technology, media and public sector non-profits.
Partner
Jason Ouellette
For over two decades Jason has had the opportunity to help a number of
emerging growth and global B2B organizations that are bringing change to their markets. Whether it
is message development, campaign creation, media relations, crisis communications, content
creation or social media strategy Jason keeps the larger business goals in mind in order to get the
most impactful results.
Senior Consultant
Nina Pfister
Nina is a seasoned PR executive with over 10 years of experience helping emerging brands and industry thought leaders define their authentic value, gain exposure, build community, and achieve growth. Prior to joining Escalate as a consultant, Nina spent several years grinding it out in the corporate realm—from building an executive speakers bureau at the #1 global tech media company, to traditional PR agency work, and leading sales for an emerging startup—where she acquired the hands-on, professional prerequisites needed to push boundaries and dive head first into entrepreneurship. Nina’s top priority is relationship building—her cornerstone of successful execution in serving clients, press, and distinguished ecosystem of industry partners. Nina has been featured in tier 1 pages and on relevant stages as a PR pro who inspires leaders to take risks and step into the spotlight they deserve.
Senior Consultant
Lauren Gill
Lauren wakes up every morning with one goal in mind: PR driven by passion and purpose. Whether it’s helping executives gain more visibility and evolve as thought leaders, or strategizing with emerging brands to leverage exposure for growth, Lauren’s primary deliverable is to ensure that her clients feel supported and on track to become household names. Prior to Escalate, Lauren supported the #1 tech media company in the world, and gained corporate experience in PR, event planning and business development. Her professional background, paired with her enthusiasm for increasing client brand awareness and revenue, make her a publicist powerhouse.
Senior Consultant
Katherine Schroeter
Katherine Schroeter is a PR consultant specializing in the development and execution of result-driven PR plans including media relations, writing, content creation, and social media strategy. With over 10 years of experience, she has a strong track record of helping B2B tech companies stand out in an increasingly noisy market, her experience covers several B2B tech sectors including advertising and marketing technology, supply chain, healthcare, financial services, IT services and more. She builds and nurtures robust media relationships that have resulted in high level placements, including The Wall Street Journal, Forbes, Business Insider, Entrepreneur, Adweek and more.
Senior Consultant
Emily Adams
Emily Adams is a PR consultant with nearly a decade of experience driving communications and media relations strategy for B2B technology clients, from startups to unicorns to publicly traded companies. She has worked with clients across a wide variety of industries, including data and analytics, AI, cloud computing, software development, 3D printing, ad/marketing technology, cybersecurity and more.
